Undercar Digest Classified Rates

Classified Advertising Rates :

Advertising Works Even For Limited Budgets!

The Marketplace classified section of Undercar Digest is considered one of the most active and successful classified advertising vehicles in the automotive aftermarket.

MARKETPLACE AD CHOICES

Marketplace Word Ads: Text only. All word ads may include your company name, address and phone number at no charge. The minimum word ad is 25 words for $95. Each additional word is $2.50. There are no art charges for preparing your Marketplace word ad. You may wish for your ad to run blind(without your company name, address, etc.). We assign blind ads a box number for replies, which then are received at our office and forwarded to you in confidence. There is a $15 fee for this service.

All orders must be in writing accompanied by a check, money order or MasterCard/Visa in U.S. funds.

Commercial advertising

Commercial advertiser base rate-25 words	$95.00
Additional words	$2.50
Additional cost for blind ad	$15.00
No charge for address and telephone number

Shop advertising

Available to individual or shop advertising only.
Help wanted-25 words	$25.00
Position wanted-25 words	$25.00
Used equipment for sale-25 words	$25.00
Used equipment wanted-25 words	$25.00

Marketplace Display Ads: Any combination of text, black-and-white photos and line art. We offer four sizes of these particular ads: 1,2,3 and 4 column-inches. Our column width is 2.25 inches. Marketplace display ads may be run on an informal basis, or you may contract for six or more issues per year at a discounted rate.

Classified Display Rates (Column is 2 1/4" wide)

Column Inches	1X	6X	12X
1inch	$200	$175	$160
2 inch	$345	$305	$280
3 inch	$485	$415	$375
4 inch	$570	$485	$445

Preparation of Marketplace Display Ads: Most customers prefer for us to prepare their classified ads. Our state-of-the-art production department will create your ad quickly and inexpensively, while making sure the ad has all the quality and sharp definition of any other ad in the magazine. If you prefer to provide mechanicals, we will create a negative for a small, one-time fee, or you may provide your own press-ready negative. All art fees are billed separately from your ad billing and are incurred only for creating a new ad or modifying your existing ad.

BILLING/PAYMENT POLICIES

Marketplace Word Ads: Advance payment and ad copy must arrive in our office no later than the 15th of the month preceding issue.

Non-Contracted Marketplace Display Ads: Advance payment, ad copy and artwork must arrive in our office no later than the 15th of the month preceding issue.

Contracted Marketplace Display Ads: Payment of last two scheduled insertions serves as deposit and must accompany the contract. Deposit, contract, ad copy and artwork must arrive in our office no later than the 15th of the month preceding issue. Your ad will be invoiced on the 25th of the month preceding the issue month.

All billed charges are due upon receipt of invoice and delinquent 30 days after date of invoice. Payment may be made (U.S. funds only) by check, money order, Visa or MasterCard.